Positively Groundfish

The West Coast Groundfish Fishery Has Experienced a Remarkable Ecological Recovery Since Its Collapse in 2000. However, the Fishery Is Now Struggling With Low Market Demand Which Causes the Fishery to Be Underutilized and Undervalued. to Unlock the Full Economic Potential of This Fishery, We Need to Grow Harvest Volumes While Also Increasing Average Prices, and Strengthen Groundfishs Presence in Retail, Which Can All Be Achieved Simultaneously by Developing More Value-added Branded Products. Positively Groundfish Thus Proposes to Run a Start-up Accelerator Program That Entices Us-domestic Entrepreneurs to This Fishery and Directly Incentivizes Them to Develop Innovative Value-added Products Using West Coast Groundfish, and That Supports These Entrepreneurs With Financial, Educational, and Promotional Resources to Meaningfully Boost Their Chances of Success. the 20-MONTH Long Project Breaks Down Into Three Sequential Work Tracks: 1) Accelerator Program Development and Recruitment Campaign; 2) a 6-MONTH Accelerator Program for 5 Select Start-ups; 3) a Post-accelerator Marketing Support Program.