Public beta© 2026 Adaptrex, LLC
Public beta© 2026 Adaptrex, LLC
Federal grant · project grant (b)
The West Coast Groundfish Fishery Has Experienced a Remarkable Ecological Recovery Since Its Collapse in 2000. However, the Fishery Is Now Struggling With Low Market Demand Which Causes the Fishery to Be Underutilized and Undervalued. the Pandemic, Which Pummeled Foodservice and Shifted Demand to Retail, Further Exacerbated This Issue and Highlighted West Coast Groundfishs Weakness in the Retail Channel. to Unlock the Full Economic Potential of the Fishery, We Need to Better Understand and Address Its Underperformance in the Domestic Retail Channel. Positively Groundfish Thus Proposes a Project to Promote Key Groundfish Species in the Retail Channel, Enhancing Their Presence Instore and Online, and Improving the Shopper Experience. the Project Will Focus on Promoting Msc-certified Rockfish, Dover Sole, Sablefish and Lingcod in Retailers in the Three West Coast States. the 15-MONTH Long Project Breaks Down Into Four Key Work Tracks: 1) Three Retail Market Research Projects to Identify
Committed
$299,870
Paid out
$135.9K
45%
Committed, not yet paid
$164.0K
55%
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